Port Phillip welcomes cruise ship visitors

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Visiting cruise ship passengers will be encouraged to spend their Melbourne day trips in the City of Port Phillip thanks to a new volunteer program funded by Council.

The Waterfront Welcomers program, led by Inner South Community Health as part of the Social Health and Inclusion Port program, received a $10,000 Community Grant from Council in June to train volunteers to greet cruise ship passengers and promote the tourist attractions of Port Phillip.

Nearly 20 volunteers have already joined the program and welcomed their first cruise ship on 24 October.

The volunteers are supported by a Local Information and Heritage Hub which was created in partnership with Port of Melbourne Corporation, Port Melbourne Business Association and Port Melbourne Neighbourhood Centre.

Acting Mayor Serge Thomann said the Waterfront Welcomers and Local Information and Heritage Hub will create a sense of civic pride among volunteers while increasing awareness of local heritage, attractions and tours and showcasing Port Melbourne businesses.

Photo by Irene Grynbaum

Photo by Irene Grynbaum

“The welcomers will do just what their name says; make cruise ship visitors feel welcome,” Cr Thomann said.

“Providing information about an area can encourage visitors to spend more time there, and that means more money being pumped into the Port Melbourne economy.

“The increased activity at Station Pier will result in a direct increase in the number of people visiting the Bay Street shopping precinct.

“The Waterfront Welcomers and the Local Information and Heritage Hub are a first of their kind for the City of Port Phillip and wouldn’t have been possible without the commitment of all partners.”

A photo opportunity with the volunteers will be available at 11am 20 October when the Local Information and Heritage Hub will be unveiled at West Finger Pier, Waterfront Place, Port Melbourne.

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