Minor Figures

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From London to Elwood, local business Minor Figures brings a taste of Europe to the streets of Melbourne with their amazing single-origin coffees. Offering a beverage that is different from your average latte, Minor Figures is launching Australia’s first, and only one of its kind in the world, ready to drink nitro cold brew coffee range.

Made with millennials in mind, this vegan nitro range takes traditional iced coffee to a whole new level, making it relevant to a younger demographic interested in speciality coffee, healthy ingredients and exciting consumption experiences. All the magic happens at their microbrewery in East London, where Minor Figures brew a drop to suit any mood, with three familiar but remarkable flavours: Black, Latte and Mocha.

If you’re shocked at the prospect of today’s diverse food and drink industry, then prepare yourself for Minor Figures’ Oat M*lk – the only barista standard oat milk in Australia. With a number of allergy or lifestyle driven dietary requirements, Oat M*lk is the vegan-friendly source of calcium for your 8am caffeine hit. If you’ve found yourself in the UK with a craving for nitro cold brewed coffee, then you can get your hands on some Minor Figures at your local Sainsbury’s, Whole Foods and Selfridges.

Minor Figures have recently rebranded and re-launched their range, where it’s currently stocked in a handful of retailers in Australia. To essentially launch their new range and rebranded business, Minor Figures will be exhibiting at this year’s Naturally Good Expo. No stranger to the show, Minor Figures were titled Best Beverage at Naturally Good 2016.

The largest expo for healthy retailers, brands, and practitioners in the Southern Hemisphere, Naturally Good is recognised as Asia Pacific’s go-to event for sourcing the latest healthy, natural and organic food, beverage, beauty and home living products.

Each year, over 6,000 visitors descend upon the event and its continued relevance is no surprise when you consider that the country is home to an increasingly health-conscious population. In turn, Australian businesses are looking for options to satisfy the growing demand for natural products spanning everything from beauty to food.

Adding to the healthy living trend, complementary medicines are now proactively used by around 70% of Australians – making it clear that retailers and health practitioners must remain ahead of the curve on the latest products coming to market.

Taking place 29-30 April, Minor Figures will join hundreds of companies representing thousands of innovative brands and products that are on trend, in demand, and ahead of the health curve.

For retailers looking to stock truly unique, one of a kind product, like the revolutionary range at Minor Figures, or looking for more information in the natural and organic space, have a browse of https://naturallygood.com.au, and join the green revolution.

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