Million dollar upgrade to Fitzroy Street

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By Daniel Wilson


Noticed some new palm trees on Fitzroy Street? They are part of the fresh, new look aimed at spearheading St Kilda’s resurgence as a unique destination.

“While Fitzroy Street remains a popular attraction, the streetscape works will enhance its vibrancy and accessibility, encouraging more locals and visitors to come and enjoy the shopping, dining and entertainment on offer,” Cr Amanda Stevens said.

“Retail streets across Melbourne are going through tough times, due to a range of complex reasons, but we are working closely with traders, landlords and the community to establish a fresh vision through initiatives ranging from lighting and signage to scoping out opportunities to encourage new businesses to jump aboard.”

The streetscape rejuvenation, on the southern end of Fitzroy Street between Grey and Acland Streets, includes a landscaped central median strip with mature palms, plants and feature lighting. It will also capture stormwater runoff to irrigate the garden beds. There will be pedestrian refuges in select locations, public art work and an informal deck and seating to allow people to pause and relax or enjoy performances.

Council advised it is providing $1 million and a $250,000 Department of Justice grant is funding extra lighting.

Fitzroy Street will be open for business throughout the streetscape work. Council has worked closely with traders to minimise any disruption and has implemented free parking in a section of the street during the works.

“There is a real sense of energy and optimism, and Fitzroy Street will play a key part in the resurgence of St Kilda.” Cr Stevens remarked.

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