Artistic collaboration creates a new Icon for St Kilda

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Located on the corner of Wellington St and St Kilda Junction at 6 St Kilda Road, The Icon is the latest residential development by Pace Development Group, anticipated to become a new gateway to one of Melbourne’s most loved areas. Designed by Jackson Clements Burrows architects, The Icon will deliver a range of superbly finished one, two and three bedroom apartments over 17 levels.

This is not, however, just another run-of-the-mill residential apartment building. The façade of The Icon has been created by award winning contemporary Melbourne artist, Matthew Johnston, and will undoubtedly become a landmark for the area and an invaluable piece of public art to be enjoyed by generations to come. Johnson has exhibited extensively throughout Europe and Australia and completed a three-month Australia Council Residency in Barcelona.  The artist’s Solo Exhibitions span the globe: from New Delhi, New York and Hong Kong to France, Berlin and Vietnam and across Australia.

On a not-so-building-sized scale, Johnson’s richly pigmented canvases reflect his love of applying and layering paint. His passion for colour and the way in which it has the power to reference every day can be seen in the oil pigments found in his studio. Just how will Johnson translate his aesthetic onto such a grand scale? Perforated folding metal screens will cloak the glass facade, with no less than 40 different shades to adorn the building. One would think that this translation of an existing oeuvre design to waking life could be a precarious one. Not so insists Johnston, explaining that “once each panel is planned on screen, we will then need to take these mock ups to the fabricator and see if they’re able to match the colours and hues I’m looking for. This bit is crucial to the outcome of the project – my work is really about all of these different tones working together to create a greater whole to convey a larger concept” he continues.

Johnson sums up his approach to The Icon as  “addressing a visual coherency by directly referencing the existing natural topography and coloration of St. Kilda. Each level is depicted in different colour hues variations from earth to sky, which cross reference the nature of the geographical and environmental stratums. This flux of seasonal change is portrayed through subtle tonal gradation.” In other words, Johnston has intentionally dissected and concentrated a selection of hues to directly reference the natural features of the St Kilda area – the water of Port Philip Bay, the green tree lined streets, the pink of the sky during a summer sunset, and the yellow of the sand of St Kilda beach.

Proof that this building will be stunning both inside and out, the interior of each apartment features a number of considered design choices. The kitchens within apartments will be fitted out with Miele appliances, Italian stone bench tops, Victorian Ash timber paneling, black tapware, mirrored splash backs and cylindrical Smeg range hoods. Large balconies boasting views as far as Arthurs Seat and the Dandenong Ranges will provide the perfect finishing touch to each of the apartments and an ideal place to take in the famous St Kilda pink sunset.

Director of Jackson Clements Burrows, Tim Jackson believes that The Icon will set an example both architecturally and from a design point of view. An exciting prospect for a precinct that is only just emerging. “It is our belief that The Icon will not only engage with the surrounding context in a new and positive way, but set a pattern of expectation that this important intersection is deserving of, both within the context of Melbourne’s history and future development.”


The Icon’s 119 one, two and three bedroom apartments are now selling.

Apartments are priced as follows:

  • 1 bedroom apartments from $340,000
  • 2 bedroom apartments + car space from $535,000
  • 3 bedroom apartments + 2 car spaces from $660,000

visit for further information or contact 0487 888 688

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